Small but Mighty
The Rise of Sample Size and Mini Packaging in Beauty In the beauty industry, packaging trends often reflect how consumers shop, test, and experience products. Today, one of the fastest-growing...
Hot off the Press!
Open Enrollment Printing: Let’s Get Started!
Every fall, healthcare providers, insurers, and HR departments face one of the busiest periods of the year: open enrollment season. From October through December, employees review their health plan options,...
Innovative Ways to Showcase Your Beauty Products
In today’s beauty market, packaging isn’t just protection, it’s presentation, storytelling, and strategy. Laneige’s Bubble Tea Lip Balm launch captures this with packaging that resembles bubble tea cups, featuring a...
Case Study Equipment & Technology Green Practices Hot off the Press! Inside Calitho Made in the USA Out-of-the-box Print Company Print Shop Uncategorized
VanishPak
This Box has a Vanishing Act! This isn’t a gimmick—it’s packaging innovation in action.Tested, proven, and fully dissolvable, this eco-friendly material dissolves in water. VanishPak! This Box has a Vanishing...
Look for Calitho at CosmoProf in Las Vegas July 15-17
Cosmoprof North America is the leading B2B beauty trade show. It brings together all the top brands, manufacturers, and innovators across skincare, cosmetics, hair, and packaging. Calitho will be exhibiting...
2025 East Bay Innovation Award for Manufacturing
We’re excited to announce that Calitho has won a 2025 East Bay Innovation Award for Manufacturing, presented by the East Bay Economic Development Alliance! This recognition honors our continued dedication...
Calitho Supports POV Beauty’s 2025 Launch
A Bold Debut for a Beauty Industry Standout Calitho Supports POV Beauty’s 2025 Launch! POV Beauty aka Point of View Beauty, the new skincare brand from beauty influencer Mikayla Nogueira....
Visual Media Alliance Highlights Calitho’s Innovations
Thank you to Visual Media Alliance who has kindly written an article about Calitho for their Connect Magazine Fall 2024 edition. The magazine feature is titled "Harnessing the Future of...
Calitho’s Ranking in Printing Impressions 2024
Calitho's Ranking in Printing Impressions 2024 Happy 2025 and Congratulations to Calitho! The 2024 Printing Impressions 300 List, which ranks the largest printing companies based on annual sales, represents the...
What You Need to Know About Influencer Kits
PR Boxes and Influencer Kits are essential tools for brands to engage with their audience and build relationships with influencers. These kits vary widely depending on the goals of the...
Look for Calitho at COSMOPROF!
July 23 - 25, 2024 at the Mandalay Bay Convention Center in Las Vegas Calitho will be exhibiting at Booth #22103 at the CosmoProf trade show in the CosmoPack area. This is...
What is Commercial Print?
When companies need printed materials for their operations, they turn to commercial printing services. These services offer a wide range of products, including on-demand printing and custom online print portals. The type of...
What are Eco-Friendly Packaging Options for Influencer PR Boxes?
Incorporating sustainability into your eco-friendly influencer PR box design is a fantastic initiative! Not only does it align with ethical practices, but it also resonates with environmentally conscious audiences. Here...
Best Holiday Packaging
Tis the season to get that holiday packaging started! Holiday packaging plays a significant role in connecting brands with consumers during the festive season. As businesses gear up for the make-or-break...
What is Live Shopping Influencer Marketing?
"Shoppertainment" Live shopping influencer marketing also known as "shoppertainment" is a burgeoning trend in the realm of e-commerce and social media marketing. This concept involves influencers hosting live-streamed shopping events...
Marketing Influencers & the Creator Economy
The "Creator Economy" refers to the culture of individuals who create and distribute content online. Often leveraging digital platforms and technologies to reach audiences and monetize their work. This phenomenon...
Influencer Marketing and Small Business
Influencer marketing can be a powerful tool for small businesses. It offers numerous benefits that can help them reach their target audience, build brand awareness, and drive sales. Here are...
Influencer Culture & the Secrets of Marketing
In today's digital age, the rise of social media and online platforms has given birth to a vibrant ecosystem of influencers. Since this market took off, they wield significant sway...
Influencer kits are all the rage in 2024
Influencer kits are a pivotal part of the unboxing experience. This is the process of opening and unveiling a newly purchased product. It has become an important aspect of product...
What About Binding?
There are various methods for binding materials together, and the choice of binding method depends on the type of materials involved, the intended use, and the desired appearance. Stapling Commonly...
Digital Printing
The world's first digital printing hit the market in 1993, and its name was Indigo. Digital printing differs from conventional methods by directly transferring digital files onto a variety of...
Packaging Trends 2024
Have you considered your brand's 2024 packaging? From what we expect, 2024 is the year of sustainable, recyclable, and minimalist designs. Cleaner lines, fewer graphics, eco-friendly materials, and efforts in...
Custom Gift Packaging for Wine & Spirits
Are you looking for ideas or advice on designing packaging for a winery or spirits brand? There are many ways to approach it, from elegant and classic designs to more...
Catch Us at WinExpo 2023!
On November 30th, we will be exhibiting at booth #602 at the North Coast Wine Industry Expo, trade show and conference. This event is a networking opportunity and resource for...
Print Halloween: Behind the Scenes
Halloween is a visual and festive holiday. Promoting and advertising during this season can be particularly effective with various types of print media. Not only can it capture the spirit...
Is Print Collateral Still Relevant?
In today's fast-paced digital age, it's easy to forget about print collateral. Any printed materials used to promote services, a company, offers, events, or any other announcements fall under this...
The World of Wide Format
The World of Wide format printing, also known as large format printing, involves producing prints larger than standard sizes. It relies on specialized equipment capable of handling a variety of...
What Can You Print On?
Did you know you can print on wood? What about plastic, metal, vinyl, cloth, or cork? These are just some of many possible substrates that can be printed on. Both...
How Recyclable is Paper?
Societies have always recycled; it just didn’t look the same as it does today. The reuse of all types of materials was broadly practiced, and it has become more accessible...
Tech & Print: QR Codes
In today's rapidly evolving digital landscape, the integration of technology with traditional industries continues to reshape the way we interact with the world around us. One striking example of this...
What is in an Influencer Kit?
An influencer kit is an excellent marketing tool that can connect a brand with their target consumer base. In doing so, the brand is hoping to gain more presence, the...
Our Green Practice History
Calitho has long been committed to sustainable, responsible management of natural resources and what impact we have on the environment. This is evident in our significant investment in our pressroom...
Tiny Folding & Packaging
Where do I go to print tiny folding inserts? Patient information leaflets, prescription inserts, folded inserts, tiny folding inserts, instruction inserts, PI’s; these are just some names for the super...
Holiday Packaging, Already?
It may seem crazy, but it's time to start thinking about your holiday packaging needs. A vibrant display or colorful package is an eye-catching way to engage with your customers...
What is Secondary Packaging?
There are commonly three levels to packaging: primary packaging, secondary packaging, and tertiary packaging. Selecting the right packaging level depends upon the product involved as each level has a different...
String Tie Neckers!
We are excited to announce a new addition to Calitho in-house capabilities: String Tie Neckers! String tie neckers, also known as hang tags, are a common tool to market on...
Discount Postage…Yes, please!
Discount USPS postage at Calitho? Yes Please! We are proud to announce the Calitho Mail House has officially upgraded to an “All Electronic Transactions” USPS system. Here is how it...